What’s on tap in digital marketing for 2018?
Which social media trends do nonprofits need to understand and be aware of?
In this infographic, Filmora lays out 9 of the top social media trends.
Highlights:
** Video will comprise 80% of global internet traffic by 2020.
It’s not too late – 2018 is the perfect time to get your nonprofit on board with video!
To learn how to create a DIY thank you video for your donors, join me in a live webinar on this topic.
** Live streaming continues to explode in popularity.
80% of consumers would rather watch live videos from a brand than read text posts.
If your nonprofit wants to get started with live streaming video, read this post.
** Ephemeral content apps are growing at a rapid pace.
This kind of content disappears after 24 hours – think Snapchat and Instagram Stories.
For more information on how to use this kind of content, check out my Pinterest board: Instagram and Snapchat for Nonprofits.
** Augmented Reality, AI (Artificial Intelligence), and Chatbots are becoming more pervasive and accessible to marketers.
** More people are accessing social networks via their smart phone, which means nonprofits need to double down on their mobile strategy.
The post 9 Social Media Trends That Will Shape Marketing In 2018 appeared first on JCSM.